A Great Opportunity for District Businesses to Leverage Our New Website - Banner Advertising is Now Available on newlondonwaterfrontdistrict.org

Advertise with confidence on www.newlondonwaterfrontdistrict.org and pinpoint your message to your critical regional audience without paying extra for a geographical select. The site receives over 57,000 page views and over 15,000 visitors each month, the majority of whom are area residents with a vested interest in New London.

Our website surfers are all looking for real life information about entertainment, restaurants, shopping, services and events in the District. So why not increase your chances that they find you first! Buy a limited number of views to promote an event or sale, or reap the benefits of a long-term placement on our highly popular site. It's the most economical way to target and connect with the greater New London audience.

As a feel-good benefit, your ad placement will not only help your business, it'll help our cause. As a non-profit entity, the proceeds from advertising on newlondonwaterfrontdistrict.org are reinvested in the District to preserve, enhance and promote our community. Now that's a win-win!

Banner Ad Specifications & Placement

Your banner ad will appear in the right margin of our webpages and will have full run of the site. However, you have the option to refine your messaging by limiting your exposure to specific website sections. ALL ad campaigns run on the following pages:

  • Home Page
  • Events & News Pages
  • Coupons Page
  • Interactive Map Page
  • About Us Pages

To fine tune your messaging, the following website areas are optional. Simply choose from (1 to ALL of) the following sections to best suit your campaign and results:

  • Dining & Nightlife
  • Shopping
  • Arts & Culture
  • Heritage
  • Outdoors
  • Services
  • Transportation

Standard Ad Sizes - 2 large banner ad formats are available for maximum impact:

  • Skyscraper: Full Page Banner Ad, 120 x 600 pixels
  • Half Page Vertical: 1/2 Page Banner Ad, 120 x 290 pixels

No animated banner ads are permitted at this time.

Campaign Tracking

Impressions and click throughs of your banner ad's performance is tracked. A final performance report is provided at the end of your campaign.

Pricing

Prices are calculated based on CPM (cost per thousand impressions) and duration time is estimated on Full Run of Site (ROS) Advertising. All placements are paid in advance.

Skyscrapers
30,000 impressions (1-2 months) $330 = $11 CPM
60,000 impressions (2-4 months) $600 = $10 CPM

Half Page Verticals
30,000 impressions (1-2 months) $255 = $8.50 CPM
60,000 impressions (2-4 months) $480 = $8 CPM

Custom Creative Ad Services Available

New London Main Street can provide creative services for a nominal fee of $35 per ad, offering exemplary design services for banner ads placed on our site. Contact us for more information or simply send us files and information to create your ad. Please state that you require this service when you place your order.

Launch Your Campaign Now! - How to Order

Click Here to order online,

Or send your order request or inquires to
office@newlondonmainstreet.com,

Or call us at 860-444-2489.




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